Advertising resources to support the British Red Cross Ukraine Humanitarian Appeal
Anthem is encouraging all UK publishers to join in helping those most affected by the Ukraine crisis.
If you’re able to donate any advertising space in your publications, or on your websites, to help raise money for the British Red Cross Ukraine Humanitarian Appeal, the following resources are available to download now (images will open in a separate tab, click to download):
For all digital assets, please link to the donations page redcross.org.uk/water
Please note, the following rules apply:
a) Advertising must not appear in publications or websites about: tobacco, oil, arms, alcohol or products clearly seen as being harmful to the environment
b) Please can publishers provide the Red Cross with a monthly report on the value of media devoted to advertising the appeal, for their internal reporting requirements
To submit your report, or for any queries about the appeal, contact Xanthe Swift at XSwift@redcross.org.uk
